Drop the Armor Launch Hub
Support Christine’s transformative message and impact by sharing Drop the Armor!
On this page, you will find swipe copy, images, and other resources to help you share this book with your community. We want to make this easy for you!
If you have questions, please feel free to reach out to Bryna at publisher@worldchangers.media.
Quick Links
Instructions
We want to make sharing Drop the Armor as simple as possible for you. Here are some guidelines to help you plan your support.
It’s important to create the highest level of support during the launch and in the weeks immediately following (June 3-21)
What to do
Send an email to your friends and family announcing that the book is live. You can customize swipe Email #1 or #2 below, or write your own from the heart.
Share 2-4 social posts with images throughout the launch period.
Like and comment on social posts from Christine and others who are sharing the book to increase engagement.
Email Swipe Copy
Use these emails as a basis to craft your share! Feel free to personalize to fit your voice and audience. The sections appearing in [BOLD CAPS] are for you to customize for your voice and audience.
Links are embedded in the email copy below, and also listed here
Link to buy page: http://dropthearmorbook.com
Email #1
Subject line ideas
What are you REALLY fighting for?
[BIG ANNOUNCEMENT] Drop the Armor by Christine Jewell is available now!
Email body
[YOUR GREETING]
As a faith-based executive coach and mentor for high-perfoming business leaders, Christine Jewell knows exactly what’s holding you back from living your most extraordinary life.
If you’re like most high-achievers, you’re fighting the wrong battles for the wrong things with the wrong weapons.
You’re using up your precious energy and time on conflicts and strategies that don’t actually transform your relationships or circumstances.
And you’re tired—so tired—of fighting the same battles again and again, while the goalposts keep moving further away.
In her new book, Drop the Armor, Christine shares her proven blueprint for transforming your relationship to life, love, and faith. Leading from the heart, upgrading your weapons, and understanding the true nature of the battle at hand ... these are the keys to the Kingdom that was promised, and the secrets to unlock the fulfilling, passionate, purposeful, and Godly life you have always known was possible.
It’s time to learn to fight different—not as a warrior of the world, but as a Warrior of the Heart.
>>> Order your copy of Drop the Armor today! <<<
[ADD SOME TEXT ABOUT YOUR RELATIONSHIP WITH CHRISTINE AND/OR DROPPING YOUR OWN ARMOR AND WHY YOU’RE SO EXCITED TO SHARE THIS BOOK WITH YOUR FRIENDS AND FAMILY]
>>> Order your copy of Drop the Armor today! <<<
[YOUR CLOSING WORDS]
[YOUR SIGNATURE]
TL;DR: Drop the Armor, the new book by Christine Jewell, is available now from WorldChangers Media! Get your copy at http://dropthearmorbook.com!
Email #2
Subject line ideas
Ready to create an extraordinary life? Read this.
{NEW BOOK} The REAL solution to that dissatisfaction you’re feeling …
Email body
On the outside, you seem to have it all. On the inside, there is a gaping hole, and you keep asking, “What’s next?”
Maybe you’re flying around on a private jet, making high-stakes decisions for your company, or closing your next 8-figure deal—but no matter what you accomplish, you can’t escape the constant feeling of dissatisfaction and the fear that, behind the scenes, your life is falling apart.
Maybe you’re doing all the “right” things according to the world's standards, but feel completely disconnected from God.
My friend, I have the answer you’ve been praying for.
Get your copy of this new book from faith-based executive coach Christine Jewell and start fighting the REAL battle—the battle for your heart, your soul, and your extraordinary life!
>>> Order your copy of Drop the Armor today! <<<
[ADD SOME OF YOUR OWN THOUGHTS ABOUT THE BOOK AND WHY YOU’RE EXCITED TO READ AND SHARE IT]
>>> Order your copy of Drop the Armor today! <<<
Here’s what reviewers are saying about Drop the Armor:
“Drop The Armor is a must read for high-performing leaders who want to tap into a deeper faith and live in full alignment to who God created you to be! Christine beautifully shares how you can break free from what’s holding you back and run full force into the life you were called to live! Her emphasis on the pursuit of what God is calling you to will radically shift how you work. Every high achiever who feels stuck in life or business needs to read this book!” - Kelly Roach, entrepreneur, podcast host, best-selling author
“Only some fights are worthy of your high calling. If it doesn’t align with your purpose, it is a distraction. Reading Christine Jewell’s book, Drop the Armor, will give you victory over the lingering fights of your past and help you discern the present battles necessary to have the life you know you’re called to live.” - Neil Kennedy, author, founder of FivestarMan.com
>>> Order your copy of Drop the Armor today! <<<
[YOUR SIGNATURE]
TL;DR: Drop the Armor, the new book by Christine Jewell, is available now from WorldChangers Media! Learn more and order your copy at http://dropthearmorbook.com
Social Media Swipe Copy
Please use these posts whole cloth or as inspiration for your own Facebook and Instagram posts.
it is optimal to share at least 3 posts during launch week to help Christine spread the word.
Be sure to tag Christine in your posts. Also, please like and comment on as many of her book posts as you can to increase visibility.
If you like to use hashtags, please use #transformingschools and #worldchangersmedia.
Link to buy page: https://dropthearmorbook.com
Please note that all buy links will be active and posted to the above page on or before June 1, 2024.
Don’t forget to tag Christine in all your posts! (If you’re not connected already, find her using the links below.)
Post #1
If you’re like most high-achievers, you’re fighting the wrong battles for the wrong things with the wrong weapons.
You’re using up your precious energy and time on conflicts and strategies that don’t actually transform your relationships or circumstances.
And you’re tired—so tired—of fighting the same battles again and again, while the goalposts keep moving further away.
As a faith-based executive coach and mentor for high-perfoming business leaders, Christine Jewell knows exactly what’s holding you back from living your most extraordinary life. In her new book, Drop the Armor, she shares her proven blueprint for transforming your relationship to life, love, and faith, and reveals that the keys to the Kingdom that was promised have been within you all along.
Order your copy now.
[SPECIFY LINK IN COMMENTS OR LINK IN BIO]
Post #2
A new era is upon us. We can no longer play the games of the past. Total transparency, honor, trust, and faith will be the norm for those who want to live and lead extraordinary lives. Deep conviction and devotion will be the fuel that drives us forward, rather than the superficial striving and competition we have come to know so well.
This new world will require a new type of warrior: grounded, calm, fierce with purpose, and embodying the leadership that comes from being in service to the spirit of God.
It’s time to learn to fight different—not as a warrior of the world, but as a Warrior of the Heart.
Are you with me?
Order your copy now.
[SPECIFY LINK IN COMMENTS OR LINK IN BIO]
Post #3
On the outside, you seem to have it all. On the inside, there is a gaping hole, and you keep asking, “What’s next?”
Maybe you’re flying around on a private jet, making high-stakes decisions for your company, or closing your next 8-figure deal—but no matte what you accomplish, you can’t escape the constant feeling of dissatisfaction and the fear that, behind the scenes, your life is falling apart.
Maybe you’re doing all the “right” things according to the world's standards, but feel completely disconnected from God.
My friend, I have the answer you’ve been praying for.
Read this new book from faith-based executive coach Christine Jewell and start fighting the REAL battle—the battle for your heart, your soul, and your extraordinary life.
Order your copy now.
[SPECIFY LINK IN COMMENTS OR LINK IN BIO]
Images
We have created these images for ease of sharing on Facebook, LinkedIn, and Instagram.
You can copy and paste into your chosen social platform, or download the images by right-clicking on them (Control + click on Mac) and choosing “Save Image As” to save to your own files.